PROMOTIONAL VIDEOS

Videography with a difference

Video Production

Everything that we do is always about converting leads and website visitors into customers and one of the best ways to do this is with video.

People tend to buy from a business that they know like and trust and videography is so powerful at doing this it really should be included in your digital marketing strategy.

We don’t film weddings, we don’t film family get-togethers and we don’t film boring corporate videos. We just film marketing promo videos that appeal to your ideal customer.

After people have viewed your promo video you want to give them a reason to contact you, a reason for them to want to do business with you and a reason why you are the best choice for them.

Once the video is produced we know the most effective ways to get your video in front of your target audience because after all, that is the whole point of the project, isn’t it?

Finally, we will give you sales scripts that you can tweak here and there, that will help you convert more leads into customers.

Book an initial call with us to discuss your project and get your name on the wating list (currently 4-6 weeks)

7 Benefits Of Using Videography

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Better Website User Experience

Website visitors that watch a well-produced video on your website are much more engaged than reading pages of text and it requires less effort.

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More Effective Than Reading

According to Edgar Dale’s Cone of Learning, people generally remember three times as much when they watch a video compared to reading.

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Great for Social Media

According to TechCrunch, 100+ million hours of video are watched on Facebook every day. Also, a video is 6x more likely to be retweeted than a standard tweet according to Twitter.

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The Personal Touch

There are way too many faceless businesses out there that their ideal customers can’t relate too. People do business with people so a video can make your business feel more human.

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Great for eCommerce

According to Comscore, 64% of people are more likely to buy a product from an eCommerce website after watching a video online.
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Website Visitors View More Pages

Websites visitors that watch a video on your home page will stay on the website longer and visit more pages, according to Google. As an added bonus this also improves your SEO too.

“Decision-makers LOVE video because it gives them the most amount of information in the shortest amount of time.”

Robert Weiss

Our Process

Brainstorming Meeting

This is the most important stage of the project because this is where we get to know more about you and your business. We also need to know who your ideal customers are, what their pain points are and how your business can solve them; which will be portrayed in the video.

Research

As soon as we receive everything that we asked for in the brainstorming meeting, the research starts. We need to find out what search terms are being typed into Google and what questions are being asking on forums for your industry. We also need to find out where your target audience can be found online for marketing purposes.

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Storyboarding & Scripting

This is a general outline of the video that comprises of a storyboard that will include the timeframe and details of each scene that we intend to shoot. Depending on the type of promo video, you will either get a draft script or a list of questions that we will ask during the video. The questions will be edited out.

Filming

Once you have signed off on the storyboard, scripting & questions; we can set a date for filming. This is in fact the easiest part of the whole project because we know exactly what scenes to shoot due to careful planning in advance.  

Editing

Approximately 2-3 working days after filming we will have our first draft for you to see. Editing the footage is inevitable but there shouldn’t be too many changes because the planning of the video and storyboards would have already been signed off.

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Launch

If you opt for the silver or gold videos, we have to let your followers on social media and subscribers on your email lists know in advance of the launch time and date. We will upload the video on your website and embed it on YouTube. We will let you know in advance for the best way to showcase it on your social media channels.

Check out a recent promotional video shot on behalf of a client of ours in Dublin that has indoor and outdoor drone footage:

Which Video Is Right For You?

Book an initial call with us to discuss your project and get your name on the wating list (currently 4-6 weeks)

FAQs

What areas do you cover?

As we are centrally located in Mullingar, Westmeath, we can cover the whole of Ireland.

How long will it take?

The way we work is that we block book allocated time in advance in a diary so as soon as we receive a deposit we can give you a realistic time frame.

So assuming that there are no delays, it should take no more than 2 weeks.

When do the 2 installments have to be paid?

After you initially make contact with us we would prefer to meet face to face at your premises to discuss your project. If it isn’t practical to meet in person due to the distance we can always hop on a video call and we’ll give you a price on the spot.

Then we will ask for a non-refundable 50% deposit and as soon as it has cleared we will issue you with a VAT receipt and we will make a start.

The final 50% will be required before we handover your video.

How much will marketing our video cost?

The best way to tackle this is for you tell us how much you are thinking of spending and we can tell you in advance how many of your ideal customers that it will reach.

 

Will the video be shot in 1080p or 4K

We don’t shoot in 1080p anymore. Our equipment is future-proofed for a few years yet because we film in 4K Ultra HD.

Will you market the bronze video for us?

Unfortunately, if you want us to market your video for you, you will have to upgrade to the silver or gold options.

How will you market my video?

The likelihood is that it will be either Facebook or Linkedin or a combination of both depending on what our research tells us.

Your Next Steps

Finally, if you want to find out more about our marketing promo videos, just fill out the contact form below:

Let's Work Together

Get in touch with us so that we can help your business grow faster than you can on your own

GLEESON DIGITAL

A web design, SEO & digital marketing agency in Mullingar, Westmeath, that helps businesses grow faster than they can on their own.

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Midland Business Hub

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Mullingar

Co. Westmeath

Ireland

N91 KD21

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