How To Be More Productive Working From Home

How To Be More Productive Working From Home

I have a virtual office in my nearest town in Mullingar because I prefer to work from home and I have been working from home now on and off for over 20 years. In fact, I was working from home before the term “remote working” was invented. 

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I don’t really need a virtual office to be honest but I have one because it helps my business rank number 1 on Google locally.

I have toyed with the idea of hotdesking but it isn’t practical as I am spending more and more time on video calls and I prefer to have some privacy for that. I could rent a self-contained office in Mullingar but the money would be better off being spent on my cash cow, Facebook ads because that generates new clients for me like clockwork.

It is fair to say that my feet are firmly placed in the working from home camp and it has only really been in the last few months or so that I have finally managed to get that happy work-life balance that so many people struggle with.

So here are my top tips to stay productive when working from home and you have probably heard of some of these before but I am sure that there are 1 or 2 that you probably haven’t even considered:

Get out of bed straight away

I was at the BizExpo in The Citywest Hotel in Dublin earlier this year and I listened to Donna Kennedy, one of the speakers, who is a business coach. She mentioned that if we managed to be 1% more productive than the previous day we would achieve so much more over the course of a year.

So I mulled this over for a few days and came up with getting out of bed straight away and starting 10 minutes earlier every day so now I get up at 5am and start working at 6am.

As soon as I wake up I count to 5 and I get up on 5. It gives me motivation and a sense of achievement first thing as I used to be a bit of a ‘hit the snooze button kind of guy’.

This simple tweak to my morning routine gives me momentum that makes me so much more productive because not only have I done a day’s work by lunchtime it feels like I have an extra 2 hours worth of work under my belt too.

I am naturally a night owl, but I could see the results early on so that encouraged me to keep it up.

So if you work from home and have a packed house starting early while the rest of the house is asleep really gives you a feeling of getting a head start on the day.

Don’t check emails first

Some people feel that they are productive answering emails first but the downside is that you actually get stuck answering queries for other people rather than doing your most important tasks first.

I check emails 3 times a day and the first time is at noon, then 3.30pm and one last check at 5.00pm to make sure that all incoming emails that are sent during office hours are replied to the same day.

Getting notifications every time an email arrives and answering it straight away is madness because it breaks your concentration in what you were doing beforehand and ruins your momentum.

Have an allocated room

If you have the space in your home try and use a room that you only use for work. Maybe you can squeeze a desk in a spare bedroom, or even buy a garden shed and work in the garden, I am serious! Or, you can pick up a converted 20ft shipping container for around €5,000 that would last you over 20 years. That works out at only €250 per year!

Once you have somewhere that you can close the door to after your days work you will find it easier to switch off.

Only use your desk or laptop for work

The novelty of working in bed with your laptop soon wears off especially when you get pains in your shoulders and neck.

What I try to do is use my laptop for work at my workspace only which is a spare bedroom that has been converted into a fully functional office and I use my phone to go online for personal use. Because if I start to use my laptop I get back into work mode and switching off from work is essential for that work-life balance that we are all looking for.

Get dressed for work

Every Sunday night like clockwork I iron 5 blue shirts. I got that tip from Gerry Duffy.

For those of you that have ever met me during office hours may well have noticed that I always wear a blue shirt. I do this because when I put on a blue shirt it gets me into work mode.

Sunday night’s ironing usually takes place while listening to a podcast that tends to get me back into thinking about work for the week ahead.

I also wear a back brace when sitting at my desk too because I slouch naturally when sitting down. I noticed a few years ago that I was walking with my head/neck leaning forward and that was because I was using a laptop at desk level and was leaning in to read it. So now I have a screen that runs off of my laptop at the right height.

The back brace serves as part of my ‘work uniform’ too.

Go for a walk at the end of the day

This really is a game-changer and 1 of my top tips.

I have never had a problem starting work because I really love what I do and I have stopped getting distracted as most people do by walking out to the kitchen, opening the fridge, looking in and then closing it again.

Come on, admit it you have done it too!?

My problem has always been switching off afterwards and I have often just gone back to tweak a website and been up to the early hours losing track of time and end up being wrecked the next day. So I found that getting changed out of my ‘office uniform’ and going for a walk not only clears my head but is a defining moment of the end of my workday.

An alternative to this is to take a shower because this also gives you closure.

Make your time accountable

When I worked in accountancy practices I had to fill in timesheets where every 15 minutes was allocated to a client or non-billable work. So I incorporate that into Gleeson Digital not just for my team but for myself too.

The advantage of this is that I can work out the time spent on individual projects which helps to highlight any areas that took too long so that I can train my team further and, be more accurate in pricing similar projects in the future.

Also, have you ever had a day where you have put the hours in but felt that you haven’t really got much done? Well, doing timesheets puts an end to that because it makes you more accountable.

Reduce face to face meetings

Video calls are more accepted now due to the Coronavirus crisis that changed the way we work since it reared its ugly head in March 2020, so try to schedule a video call rather than face to face meetings as much as possible it saves so much time.

I am seriously thinking of doing only online meetings Monday to Thursdays and leaving Fridays free for face to face meetings.

Travelling to and from meetings isn’t productive.

Listen to music when you work

I have found that listening to music makes me concentrate better. But if it is too overpowering it can be distracting. So I tend to listen to “easy listening music” through my laptop in the mornings on the radio using IE Radio. I find that listening to Q102 does the job nicely for me.

I don’t listen to music in the afternoons as I tend to be hopping on and off video and phone calls then.

Don’t use social media at all during office hours

It’s so easy to get lost down the rabbit hole that is social media and before you know it is lunchtime and you wonder where the day has gone.

I read recently that the average person is spending over 4 hours per day online on a personal basis and over half of that time is on social media.

I removed all my social media apps from my mobile phone as it was scary the amount of time that I was spending on the likes of Instagram, Facebook and Linkedin.

I check it on my laptop instead. Yes, I am one of the 2% of people that uses the desktop version of  Instagram.

Scrap the traditional to-do list

The problem with the traditional to-do list is that we cherry-pick what we prefer to do and other more urgent tasks take priority so certain tasks always remain on the to-do list and never get done.

I spend the mornings doing client work and leave my to-do list until after lunch.

I use this grid system to prioritise the most important tasks but I always start on the item that has been on the list the longest regardless of how urgent it is:

Then I slot these tasks into a diary between scheduled phone and video calls in the afternoon. If there are any items leftover they go into the urgent and important section for the next day.

I have tried all sorts of digital to-do lists but find that writing it down in this grid initially and then scheduling time for each task in an A4 diary that I leave open at my desk is the most effective way. Because once it is digitalised it is out of sight and out of mind.

Take regular breaks

In the offices that I have worked in, the only breaks that I ever saw people take were cigarette breaks and lunchtime, that’s it.

To be productive you need to take more breaks than that. Personally, I work for 55 minutes and then take a 5-minute break.

I leave my office/desk for those 5 minutes and either make a cup of coffee and start to drink it in the kitchen and finish it off at my desk or throw darts at a dartboard for 10 minutes.

As a result of this, I go back to my desk fully refreshed which allows me to work 10-12 hours a day without feeling exhausted.

As long as you leave your desk and do something completely different you will return fully recharged.

Start early

I am sure that you have heard of starting early before. But Mark Walberg takes this to a whole new level as he gets up at 2.30 am and goes to bed at 7.30pm. Now that isn’t for me but don’t knock it because it works for him as he was one of the highest-paid actors in Hollywood in 2017 earning $68M!

I have tried all kinds of hours but found the feeling of working early and getting a day’s work done by lunchtime is amazing.

I get more work done and have always found that if I kept regular hours I am not doing anything of any significance that will benefit my business after 9pm anyway.

Have a set routine

I work the hours that suit me so whatever hours that you decide that works best for you make sure that you always start at the same time.

If you don’t it is a slippery slope of starting later and later and your workload just will pile up.

This would be my routine for the week, assuming that I don’t have to leave the office on Monday – Thursday:

Monday – Thursday

05.00 – Alarm is set to go off at 5am but I am usually up before then. I am out of bed within 5 seconds of waking up, I write my goals/affirmations into my diary, drink a pint of water and head off for a walk where I listen to audiobooks. No breakfast, no meditation, no shower as now it is work time.
06.00 – I always do client work in the mornings as I am more productive and my concentration is much better then too. Plus there are no distractions such as phone calls.

12.00 – I reply to emails for the first time and chip away at my to-do list before lunchtime.

13.00 – I take no calls during this sacred hour that is all about switching off.

14.00 – Returning phone calls to clients, video calls & project management. I ask my clients to ring in the afternoon as I can’t always take their calls in the morning and they are fine with that.
15.00 – Check emails for the second time.
16.00 – Do small tasks as it makes me feel productive towards the end of the day. Plus I can usually feel my brain slowing down at this stage.
17.00 – Reply to any emails and call it a day. I leave the spare bedroom office just after 5pm and never return to it until the following morning at 6am. I never answer my phone outside of office hours or during lunchtime.
18.00 – Go for a walk to unwind and to think without my phone.
19.00 – Watch YouTube or Netflix (wearing white/blue light reduction glasses) or read a business-related book.

20.00 – I turn all screens off so that I can start to unwind for bed. I don’t watch TV Monday to Thursday and the only thing that I watch on TV is sport at the weekend.
21.00 – Bath and I write my goals and affirmations into my diary and do some visualisation before nodding off around 10pm.

Friday

Friday has like a half-day vibe for me because I don’t do any client work at all apart from returning emails. I go out for lunch every Friday as I want to recreate that ‘Friday feeling’ that is hard to get when you work from home.

I work on my businesses such as improving my website’s SEO (I have an obsession with it at the moment), marketing, working on getting new clients for the week ahead and checking the numbers.

I always schedule time to learn something new on a Friday otherwise it will get put on the long finger.

Saturday

I work on Saturday mornings before I turn into an armchair sportsman for the rest of the day at 1pm watching either darts or snooker.

Saturday morning is a bit like Friday with that half-day feeling where I either read, write for clients because I feel like I am writing against the clock during office hours.

Sunday

Yep, I work every day.

Monday – Thursdays is at full throttle but the other days are more laid back.

I read a business type of book for 30-60 minutes during the week and will aim to finish it off on a Sunday morning. Because that way I can make notes on the book and put a plan together so I can put into action what I have learnt to implement it into my own businesses.

Final thoughts

I work around 60 hours per week, not as a badge of honour but because I really love what I do and growing this business and my new business Gleeson Digital Academy is so rewarding, which can only be achieved by putting the work in.

I might have to go down to a 4 day week in January 2021 when I start a Master’s Degree in Digital Marketing as that will take up around 15-20 hours per week. But by then I will have a project manager to ease my workload so I should be able to juggle everything.

These tips work for me and it took me a while to get to this stage where I feel that I am much more effective working from home rather than in a traditional office. So give a few of these a try and experiment as I am sure that you will find a few things that work for you.

If you don’t take a more systematic approach to your whole work-life balance you will be thinking to yourself “am I living at work or working from home?”

– Gary

Gary Gleeson

Gary is a website design & marketing strategist. He holds a 2019 BSc Degree in Digital Technology & Design (Distinction).

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Why You Need a Good Content Marketing Strategy

Why You Need a Good Content Marketing Strategy

Content marketing involves the creation and sharing of online material such as videos, blog posts and social media posts, to entertain, educate or inspire your target audience. It does not explicitly promote or advertise your brand but it is intended to stimulate interest in your products or services.

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If you want to win in today’s digital world, your success is going to rely on quality content that meets user intent. With every Google algorithm update, Google has stressed the importance of relevant content and improving content quality is the number 1 piece of advice.

To establish what relevant content means to your brand, you’ll need to know who your audience is and what queries they are typing into search engines. Based on the gaps in your existing content and that of your competitors you’ll need to develop content campaigns that are specifically designed to achieve your marketing goals.

Content marketing is a very measurable discipline that is essential in making your online presence generate the right results for your business.

What is the Difference Between Content Marketing & Sales Copy?

If you want to make the most of your content marketing, you’ll need to understand the difference between content and sales copy because all forms of written text aren’t equal. Industry experts, journalists and bloggers are less likely to share your content if it is too heavily branded that it is obvious that you are trying to sell your products or services as it wicome across as looking a bit spammy.

Sales copy is created for advertising and marketing purposes, and its aim is to sell. It is written to persuade potential customers of the value of your offering and convert them into leads. Sales copy may detail product specifications, calls to actions and unique selling points.

Content extends far beyond sales copy: it can tell a story, educate, help, inspire or entertain your target audience. Content isn’t just text, it can also be videos, infographics, images, graphics and many other digital assets.

The difference between sales copy & content is that sales copy aims to sell your products and persuade people to convert, whereas content aims to engage your audience and build brand awareness.

The Benefits of Content Marketing

So if sales copy sells and content marketing engages and builds brand awareness, surely sales copy is the more important of the two? Not necessarily, because good content marketing can increase your organisation’s expertise, authority and trust factors. It actually establishes your brand as an authority in your industry.

Solid content strategy can also win backlinks – improving your website’s SEO, domain authority and driving traffic to your website. However, unlike other strands of digital marketing, content helps you reach your audience in a non-salesy organic way.

Choosing Your Content Marketing Metrics

There are various metrics out there that can help you measure whether your content strategy is proving effective.

Try measuring on your website’s unique page views, the average time spent on the site and the number of social shares that your blog post have received assuming that you have a social share plugin on your website, if not we can install one for you.

To find out whether it helped your website’s SEO (Search Engine Optimisation), you should monitor how your content ranks, how much organic traffic it receives and how visible it is in search engines. The number and quality of backlinks to your content page can tell you how well your content was picked up by your target audience, the press, bloggers and industry experts.

We can set-up Google Analytics for you if you don’t already have it installed on your website. We can then tell you whether your visitors performed any actions after engaging with your content such as visited other pages, what pages they viewed and if they performed any conversions. Even if your web visitors did not convert directly, all is not lost because accurate tracking will show you whether they returned to your website at a later stage to go further down your sales funnel.

Defining Your Content Strategy

Once you have defined your content strategy goals and decided on your KPI (Key Performance Indicator) metrics, it’s time to start the content strategy process.

Your first step is the research stage, in researching and defining your primary and secondary customer personas. Followed by persona mapping, social listening and search intent modelling to gain the necessary insights into your audience and the various opportunities. Don’t forget to analyse your best-performing blog posts and that of your competitors, that can help inspire you and identify content gaps.

Then it’s time for brainstorming. By now you should be armed with the results of your research that will give you ideas for creative content ideas.

Creating Your Content Marketing Plan

By now you should have some ground-breaking content ideas so a content plan is needed.

A content roadmap is the best way to ensure that your campaigns are complementing, rather than competing against each other. The best way to do this is to put links in a blog post that have similar content. You can also space out similar topics in your content timeline too. Timing is important as you might also want to look at key seasonal dates and events throughout the year to gain more traffic.

So if you have an eCommerce website that sells products that are ideal for gifts, perhaps crating content around Mother’s Day, Father’s Day or Christmas time should work for you.

Final Thoughts

Content marketing is a medium to long term strategy that is designed to build brand awareness. But you can’t bring brand awareness to the bank and cash it in whenever you want. So make sure that you have a short term strategy running side by side that will actually generate a consistent amount of leads every month for your business such as Facebook ads or YouTube video ads.

If you need any advice about content marketing strategy or a short term digital marketing strategy that generates leads for your business, get in touch with me. I am equipped to help you meet your marketing goals, no matter how ambitious they are.

– Gary

 

Gary Gleeson

Gary is a website design & marketing strategist. He holds a 2019 BSc Degree in Digital Technology & Design (Distinction).

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Why Good Website Design is so Important

Why Good Website Design is so Important

As a Website Design Agency in Mullingar, that specialises in building WordPress websites, we know first hand that the difference between good and bad website design can make a huge difference to your business.

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Bad website design won’t encourage visitors to contact you and may well put them off ever visiting the site again. Whereas good design will create more leads, enquiries and sales that will pay for itself many times over.

Good website design is an asset that generates money and bad design is an expense.

There are many reasons why good design is beneficial to your business, here are the 7 most important ones.

First impressions count

I can always remember an aunt of mine saying to me when she heard that I had my first job interview; “you never a second chance to make a first impression.”

I have heard that expression many times since and in this digital age your business’ first impression is usually your website.

This is your chance to shine on your own site by giving your brand a professional image and a positive lasting impression to potential new clients.

So if someone gets a recommendation for your business I guarantee that the next step is that they will check out your website before contacting you and if it looks bad, outdated or is really slow to load; your business will appear unprofessional. As a result, they won’t be impressed and they may well go to one of your competitors instead.

Generates leads

We specialise in building lead generation websites.

It’s all too common to see a site listing all their services and having a call to action button saying something like “contact us” or “get a quote.” That’s great if they are a red hot lead that is looking for a new site but what about all the other visitors?

What if your website’s visitors are just looking and weren’t interested in getting a price for your services at the moment, they could leave your site and never return again.

So if your site had a report, a download or a white paper available to all visitors in exchange for an email address; you could then build up a rapport and turn them into a warm lead that might convert 6 months later. You could do this by sending them on a series of automated emails, assuming that they ticked the GDPR box, giving them valuable information showing them your expertise for free.

In control of your biggest marketing asset

Service-based businesses don’t own that many digital assets and your website can be one of them. We never build sites owned by third parties such as Wix and Squarespace, we only build on self-owned WordPress websites.

With so many algorithms playing god with your business’ visibility online such as Facebook and Google it’s essential that you own your greatest digital asset, your website because you are in control of what appears on it.

Another worthwhile asset that you own is your email list and nobody can take that away from you.

Your 24 hour salesperson

If your service-based website is designed properly with the right messaging your site can, in fact, be your 24-hour salesperson.

If your website connects with your target audience’s pain points and clearly indicates how your business can solve them you will have much more of a chance converting them into a client.

A good website designer knows this whereas a bad website designer doesn’t which is why it is so important that you pick your designer carefully.

Websites are inexpensive

You will usually have to pay upfront for your site before it goes live as getting credit these days is rare. But a website should last you a minimum of 3 years and if you spread the expense over say 36 months it fairly cost-effective compared to other solutions.

If you were to pay for regular adverts in local papers or local radio stations, the costs would soon mount up.

Out of office hours contact

A potential client could be browsing your site late at night and may well require some further information. So they can message you through your website rather than having to wait the next day and telephone during office hours.

On our site, we have more than just the typical contact form, we can also be messaged via WhatsApp and Messenger which is great for people who are looking at our website on mobile devices as it saves them time.

I can’t always guarantee a prompt reply out of office hours but at least contact has been made that we can always follow up on.

Extend your local reach

Good website design isn’t just what it looks like, it’s also about the functionality.

If it is built with search engine optimisation (SEO) your site and business can be found in search engines such as Google. For example, your business may well be an accountancy practice in Mullingar but if someone was 60 KM away in Athlone and typed in the county rather than the town, “accountancy practice Westmeath” your business would appear.

Final Thoughts

When you have a service-based business getting new leads is essential to growing your business and the better your site is designed the more leads you will get.

So many new businesses start off building their own websites because it’s cheaper and their thinking is why should they pay a web designer when they can do it themselves. Others will opt for the cheapest web designer and as long as it looks good aesthetically they are happy enough.

But if your website isn’t getting much traffic, generating leads or converting visitors into clients; opting for the cheapest option will end up being the most expensive option by missing out on new business.

 

Gary Gleeson

Gary is a website design & marketing strategist. He holds a 2019 BSc Degree in Digital Technology & Design (Distinction).

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3 Reasons Not to Use Stock Photography

3 Reasons Not to Use Stock Photography

I understand that most of you don’t have the time to be taking pictures for every social media or blog post so using the many free stock photography sites is such a time saver.

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But unfortunately, there is a downside to them if you use them on your website or social media accounts.

3 Disadvantages of Using Stock Images Online

1) Google states that they are looking for unique content so that means images that haven’t been used online before. The more you toe the Google line the higher up your website will appear in the search engine results pages. So if SEO is important to you, stay away from stock photography.

2) Social media news feeds have algorithms too and if they see images that have been used before they will consider your post to be spam and show it further down user’s news feeds. If your business is on social media appearing high up your follower’s news feeds is quite important, isn’t it?

3) I see stock photography used time and time again on websites and I think they have a really unauthentic feel about them because most of them look cheesy & fake. Visually, I think they are OK for blog posts, but not your main pages. If I see a website that uses stock photography I can only assume that the website has been rushed.

The Compromise

I actually use stock photography for my main images in ALL my blog posts because like everyone else I don’t have the time to be taking fresh pictures or knocking up graphics in Adobe Illustrator. So I put a filter on them at around 80% opacity in Photoshop and in most cases that does the trick.

If you reverse search an image online you will find out if this has worked. So all you have to do is:

Visit www.google.com/imghp, then click on the camera icon.

Click on the “upload an image” option.

Then click on “choose file” and upload your image.

Wait for the results and in this case, you can see that my previous blog post image has only appeared on my web page.

Originally, the first layer of the image from my previous blog post was a stock image, then I added an orange layer on top of that with an 80% opacity and the final layer was the text.

However, I do have 1 image on my home page that hasn’t passed Google unique image test, despite using a filter, but it is only temporary. Because for now, it serves a purpose because the appearance of the home page is more important than SEO. I will be replaced in a few weeks or so when I will take a “real” photograph and use that one instead.

Final Thoughts

You have to be practical here and decide if having unique images that haven’t been seen before online is important to you or not. Perhaps you don’t have the luxury of being that pedantic with images and you aren’t that fussed about appearing higher up in social media news feeds or in Google’s rankings.

Personally, I think appearing higher up in social media feeds and higher up in Google’s search engine results pages is very important and is in fact what digital marketing is all about. So I will make the extra effort.

But at least you know the downside and you can make the decision that is right for you.

Gary

Gary Gleeson

Gary is a website design & marketing strategist. He holds a 2019 BSc Degree in Digital Technology & Design (Distinction).

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3 Reasons Why You Should Host Your Own Website

3 Reasons Why You Should Host Your Own Website

Most business owners tend to leave the website hosting to their website designer as it is 1 less thing to think about.

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Although I can see the convenience in doing this, there are some advantages of looking after the hosting yourself.

What is Website Hosting?

Before I go any further I want to explain what hosting is.

Website hosting is a service that allows businesses and organisations to post a website onto the Internet. A web hosting service provider is a business that provides the technologies and services needed for the website or webpage to be viewed online. Websites are hosted or stored, on special computers known as servers.

Most hosting companies require that you own your domain or site’s name in order to host with them. If you do not have one, the hosting companies will sell you one.

This morning I was at the Mullingar Chamber’s Annual Budget Breakfast where a local firm of accountants went through yesterday’s Budget 2020 and I got chatting to an HR consultant this is looking to self host her own site.

She initially had a paid Wix site and wants to upgrade her site to a WordPress one (big thumbs up from me) and she was quoted €130 to host the site for 1 year from Irish based Lets Host. I told her that that was expensive and I could find her a much better deal, which I did.

Now I am a big fan of Carlow based Blacknight and have been using their hosting for multiple sites and buying domains from them for just over 2 years now. Customer service is great and I haven’t experienced any instances of any of the sites that I look after crashing.

But then I stumbled upon a great deal by Blue Host which is at today exchange rate only €129 for hosting for 3 years that includes a free SSL cert. Compared to Blacknight’s hosting for 1 year is €30+ VAT and another €30 +VAT for the SSL cert.

 

 

After delving a bit further I discovered a few more benefits for hosting with Blue Host:

– WordPress actually recommends hosting with Blue Host and that is good enough for me
– I have also seen reports saying that Blue Hosts has very fast loading speeds
– The control panel is really easy to use in a non-techy way

Both are good but overall Blacknight’s dashboard is very technical and is more suitable to website designers and Blue Host’s dashboard is much easier to use and would be easier to use for newcomers.

3 Benefits of Hosting Your Website Yourself

Save Money

The going rate that web designers charge for hosting for 1 year around €100 + VAT.

€129 for 3 years with Blue Host compared to €100 per year is a significant saving.

Easier to Switch Website Designer

If you are in charge of your hosting and you want to switch web designers at some point down the line you can do so without having to have that awkward chat asking for hosting and login details as your new web designer needs them.

You are not Left in the Lurch

Website designers come and go and they usually move on once work dries up, sometimes without letting their clients know.

Hearing the phrase “I can never seem to get hold of my website designer” is all too common. Sometimes they decide to go travelling or just upskill to earn more money learning a specialised computer language that pays more.

So if your web designer does go AWOL at least you have full access to your hosting.

 

 

 

You’ll find a good website here, to check out to see what hosting a WordPress website has and to see if a website is, in fact, a WordPress website. So if you input my website name you will see that I am currently with Blacknight, but I will move to be with Blue Host next year when my current deal with Blacknight expires.

Final Thoughts

Whether shelling out €100 per year for website hosting and letting your web developer take care of all your website hosting issues or looking after it yourself is your best option, is up to you.

But if you do decide to go down the DIY route with Blue Host do make sure that you let Google know in Google Analytics that your business is located in Ireland because it will assume by default that it is located in America because that is where Blue Host is based. Keep on “The Big Gs” side is always a big plus to climb up their rankings!

Blue Host doesn’t sell .ie domains but they will still host a .ie domain. You can buy a .ie domain from several domain providers such as Blacknight.

Personally, I will jump ship to Blue Host next year because of fast loading times and getting an endorsement from WordPress.

I hope that this wasn’t too technical but if you need any further clarity, let me know.

Gary

 

Gary Gleeson

Gary is a website design & marketing strategist. He holds a 2019 BSc Degree in Digital Technology & Design (Distinction).

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